Let’s go beyond the typical marketing playbook.

If you're ready to stand out during the off-season, here are 2 creative, outside-the-box ideas that can bring in curious travellers, offbeat adventurers, and digital nomads looking for a unique experience.

Create mystery and exclusivity.

Offer a package where guests don’t know everything upfront—only that it includes unexpected luxuries, hidden local gems, and a few curated surprises.

Include things like a handwritten note with a secret beach walk, a “locals only” dining tip, or a map to a tucked-away lookout.

Handwritten notes or suggestions will add a personal touch that will be unexpected and appreciated.

Turn Your Property into a Niche Destination

Set up little amenities: an art easel, journals, a typewriter, or a book library.

Give the listing a strong theme that makes people think: This isn’t just a place to stay—it’s a place to create, reflect, or reconnect.

If your budget allows, go the extra mile and provide little extras that the guests can take home with them to later recall on their time in your short term stay.

Once you decide on a creative weekend getaway, set it up, photograph it and advertising it for a weekend only, or only for certain weekends- this way you know people are booking for that special feature.

Depending on how much effort you want to go to, you could go all out and charge a bit more for that experience for a predetermined date.

Have fun, get creative and tag me on insta with your set ups! I'd love to see hosts ideas.

Insta:@kirstieleesphotography

Here's hoping you get more bookings and 5 star reviews!

Regards, Kirstie-lee

0 Comments

How to create seasonal advertising for my Short Term Rental?

July 28, 2025

Do I need a guest book for my Accommodation?

July 7, 2025

Maximise your professional photos using Social Media

June 19, 2025

When to photograph your Airbnb Accommodation

May 8, 2025

Out of the box advertising ideas for your Short Term Stay.

Let’s go beyond the typical marketing playbook.

Create mystery and exclusivity.

Turn Your Property into a Niche Destination

Leave a comment

Related Posts

How to create seasonal advertising for my Short Term Rental?

Do I need a guest book for my Accommodation?

Maximise your professional photos using Social Media

When to photograph your Airbnb Accommodation

Archive